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From R50 per completed response.
You have the information. We turn it into the right questions, ask verified South Africans who match your target, and give you a publication on your focus area — aggregated, POPIA handled, ready to act on. From R50 per complete. Quote within 1 working day.
Our panel skews young, urban and mobile. It isn't a census and isn't nationally representative. We'll tell you up front if your audience is a good fit.
Same offer for every buyer: you bring what you know, we ask your market, you get a publication you can act on.
Brand managers, insights leads, CMOs
You bring the sales dip or campaign puzzle — we ask your target shoppers and hand you a clear, anonymised answer you can act on.
“Why are shoppers switching — and what would make them stay?”
Send your brief →HR directors, people & culture leads
Hear how your target talent pool sees you as an employer — not an internal staff census, a market view you can use for EVP and hiring.
“What would make someone like your next hire apply to a company like yours?”
Send your brief →Programme managers, M&E and communications leads
Turn programme uptake questions into verified answers from the people you serve — aggregated, POPIA-handled, ready for a funder or board pack.
“Why aren’t first-time applicants converting — what’s blocking them?”
Send your brief →Strategy directors and new-business leads
Get pitch-ready insight from a real SA panel fast — you present the findings; we field, check quality, and keep respondent details off your desk.
“What do 18–34s in Gauteng actually think about this category?”
Send your brief →Owners and growth teams who need a decision, not a six-month agency project
From about R50 per completed response, get a focused read from verified South Africans — no retainer, quote before you pay.
“Will my target customers try this — and at what price?”
Send your brief →What you never get: names, phone numbers, emails or any respondent list. We share aggregated, anonymised results only.
| Item | Qty | Price | Total |
|---|---|---|---|
| Standard completed responses | 300 | R50 | R15,000 |
| Demographic breakdown report | 1 | R3 500 | R3 500 |
| AI Insights summary | 1 | R2 050 | R2 050 |
| Example total | R20,550 | ||
Need a formal write-up? Add a Standard study report (R12 000), bringing this example to R32,550.
Your quote depends on your audience, survey length and timing. Hard-to-reach audiences cost more and may need Speed Tier or a longer field period. See full pricing →
Panel size: about 1 377 members, of whom 1 157 were active in the last 30 days, 584 in the last 7 days and 177 on a typical day, as at 28 Sept 2026. Excludes demo and test accounts. Updated monthly.
Panel mix (share of members)
| Aged 18–24 | 43.7% |
| Female | 57.4% |
| Based in Gauteng | 34.3% |
| Province not disclosed | 28.6% |
| Home language not disclosed | 45.2% |
| Unemployed and looking for work | 29.2% |
The panel was built organically from June 2026. It skews young, urban, mobile-first and female, and many members haven't told us their province or home language yet. It isn't a census.
Not sure? Send the brief anyway. We'll tell you honestly if we can reach your audience.
POPIA-aligned opt-in · No respondent lists sold · Bot screening & duplicate blocking · Honeypot questions · Optional OTP / ID / location checks · ISO 27001-aligned, certification being pursued
For HR teams and SMMEs.Run short, regular surveys with your own staff. Employees answer through Dootsa, earn Rocks for taking part and redeem them for rewards like airtime and vouchers. You get aggregated results. You don't see who said what.
What "anonymous" means here: Your managers and HR see grouped results only, never individual answers. Where a group is too small to protect anonymity, we combine it with others before reporting. Dootsa holds the underlying data under POPIA and never shares individual responses with your employer. Please avoid putting names or identifying details in free-text answers.
Ask about an employee pulse →Send your brief today and get a quote within 1 working day.